The Moon Owl Holiday Lodge branding project was an exciting endeavour aimed at redefining the identity of a unique holiday lodge rental company. Moon Owl, nestled in the heart of nature's embrace, sought to offer families an unforgettable escape into the wilderness, marked by its distinctive and quirky charm.
The primary objective was to create a brand identity that captured the essence of Moon Owl's one-of-a-kind lodges, showcasing their uniqueness and whimsical character.
The centrepiece of the branding was a minimalist yet enchanting logo. The focal point of the logo was a stylized image of an owl, representing wisdom, nature, and a sense of adventure. The owl image was rendered in clean lines and soft colours, conveying a sense of serenity and comfort.
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